Welcome to This website is operated by Black & Decker [incorporated in Great Britain) registered number 01842628) (we / us).

This privacy policy describes our current policies and practices relating to personally identifiable information about you collected by us from you, to the extent that this information is protected by law, including your name, postal address, e-mail address, telephone number and payment details. Your use of this website is governed by this privacy policy.


1. What information do we collect and how do we use it?

We will request information about you (including personal data) whenever you purchase our products or services, request additional information, or fill in surveys. You consent to us doing so whenever you use this website.  Although we are under no obligation to do so, we may supplement this information with information that is received from third parties. However, you must ensure that the information you provide to us is accurate and current.

Use of personal data
We may use your personal data for the following purposes:

  • to send you information requested by you;
  • to notify you if you have won a competition or contest conducted by us;
  • to provide a personalised service to you (such as by sending you information of other / new products and services offered by us, unless you opt out of receiving this information);
  • for marketing purposes, unless you opt out from receiving marketing materials from us;
  • to conduct market research (such as by creating statistical data);
  • to fulfill your orders, to respond to any warranty claims and/or to provide any requested products or services;
  • to contact you where necessary or appropriate (such as if you have a query about our products or services); and
  • to administer this website and help us improve our services (including by contacting recent and/or past visitors to this website).

We will ask only for data that is adequate, relevant and not excessive for these purposes.

1.   We take the privacy of children very seriously. Children under the age of 14 years must obtain their parent/guardian’s consent before providing any information on this website. We will not require or request children under this age to provide any personal information other than reasonably necessary to participate in any activity on this website.
2.   We will not use or maintain the personal information of children without their parent’s/guardian’s consent.

Anonymous data collected through this website
We also use technology to collect anonymous information about the use of our website – such as which pages our visitors view, their IP addresses, the hyperlinks they visit from our website and which web browsers our visitors use. This technology does not identify you personally.  It simply enables us to compile statistics about our visitors.

We may use temporary “cookies” to collect anonymous information about you.  Temporary cookies remain in the cookies file of your browser until the browser is closed. We may also use “cookies” in e-mail communications to personalise the e-mail and track whether it has been opened or read, and whether you have used any website links contained in the e-mail communication. This allows us to monitor and improve our e-mail communications and website.
Cookies by themselves cannot be used to discover the identity of the user. A cookie is a small piece of information which is sent to your browser and stored on your computers hard drive. Cookies do not damage your computer. You can set your browser to notify you when you receive a cookie. This enables you to decide if you want to accept it or not. If you wish to disable cookies on your browser, then go to your ‘Tools’ toolbar in Internet Explorer. Select ‘Internet Options’ and choose the ‘Privacy’ tab. Move the indicator on the bar on the left-hand side of your page to the top.
We also use your IP address to help diagnose problems with our server and to administer our website. An IP address is a numeric code that identifies your computer on a network, or in this case, the Internet. Your IP address is also used to gather broad demographic information.
We may also perform IP lookups to determine which domain you are coming from (i.e:, to more accurately gauge our users’ demographics.

Disclosure of your personal data
We do not share, sell or distribute your personal data, except as provided for in this privacy policy and under these limited circumstances:

  • Your personal data may occasionally be transferred or shared with other companies within our group of companies in order to provide you with the information, products or services which you have requested or information of products, services or issues which we think may be of interest to you. Black & Decker companies are: Black & Decker, DeWALT, Porter-Cable, Delta Machinery, Kwikset, Baldwin, Weiser Lock, Price Pfister, Emhart Teknologies and K2 Commercial Hardware.
  • Your Personal Data may also be transferred to or shared with companies within our group of companies and/or third parties who process personal data on our behalf in accordance with the purposes for which the data was originally collected (including the purposes set out in this Privacy Policy), or for purposes to which you have subsequently consented.  These third parties are: Daymon Worldwide Inc. and Massmart Holdings.
  • Where you have consented, we may also share your personal data with other third parties who may contact you about their products or services that may interest you.
  • We may share, transfer or disclose the information in our databases and server logs to comply with a legal requirement, to protect your interests, to protect the security or integrity of our databases or this website, to take precautions against legal liability, or in the event of our sale, merger, reorganisation, dissolution or similar event. We will inform you of any such transfer or disclosure as required by law.

Where appropriate, before disclosing personal data to a third party, we will endeavour to contractually require the third party to take adequate precautions as well as organisational and security measures to protect that data and to keep it confidential.  We have also taken reasonable steps to ensure that our business partners have reasonable security measures in place.

2. How do I stop Black & Decker from contacting me via e-mail in the future?

If you wish to cease receiving email communications from us or would like us to cease processing your information in any other way you can email us at with “Email Unsubscribe” in the subject heading.
Each email we send contains an easy, automated way for you to cease receiving emails from us. If you wish to do this, simply follow the instructions at the bottom of any email.
We will make reasonable efforts to cease communication by e-mail promptly; however this may sometimes be subject to administration delay, but will be dealt with as soon as possible.

3. What is the policy regarding ownership of information?

We may ask or permit you to submit your opinions, ideas or feedback via our website. We may use this information without any restriction and free of charge.

4. What about links from Black & Decker to other sites?

We may add hyperlinks to other related websites to our website.  These linked websites are not controlled by us. We are not responsible for the content on such linked sites, or for ensuring that linked sites are operational. Such links do not imply our endorsement of the content of such other sites. Downloading material from these sites may risk infringing intellectual property rights. It is your responsibility to access the authenticity of any website that is hyperlinked to our website. We encourage you to read the privacy policy and terms of use of such linked sites.

5. Will this privacy policy change?

We are continually improving our methods of communication and adding new functionality and features to this website and to our existing services. Because of these ongoing changes, changes in the law and the changing nature of technology, our data practices will change from time to time. If and when any significant changes are made to our data practices, data practices change, we will notify you and the local data authority of the changes, where required by law. We encourage you to check this page frequently.

6. How can I ensure that information relating to me held by Black & Decker is accurate and up to date?

We will disclose the personal data we hold about you if you request this (subject to any necessary security checks that we may perform to verify your identity), as allowed by applicable law.
You may update any information you have given to us by contacting us at the addresses given below.  We will also correct, amend or delete any personal data that is inaccurate and notify any third party recipients of the necessary changes.
We will retain your personal data will be retained for as long as it is necessary to carry out the purposes for which it was collected, unless you ask us to delete it. Requests to delete personal data are subject to any applicable legal and ethical reporting or document retention obligations imposed on us.  Some information might possibly remain in our archived records it information has been deleted.
You may edit the information that you supply to us at any time, including your marketing preferences.  You warrant that this information will be accurate and in accordance with our terms and conditions.

7. Will Black & Decker transfer my information abroad?

If you are visiting this website from a country other than the country in which our servers are located (currently in Germany) the various communications will necessarily result in the transfer of information across international boundaries.
Your personal data may be transferred to countries outside South Afrca for one or more of the purposes for which the data was originally collected (including the purposes set out in this privacy policy) or for purposes to which you have subsequently consented. Please note that some countries to which your Personal Data may be transferred may not have the equivalent level of protection of personal data as that of your country of origin. By visiting this website and communicating electronically with us, you consent to the processing and transfer of your personal data as set out in this clause 7.

8. What kind of security measures are used to protect your personal data?

We employ appropriate technical security and organizational measures, and endeavor to ensure that any third party that processes your personal data on our behalf employs appropriate technical security and organisational measures to protect your personal data against unauthorised or unlawful processing and against accidental loss, or destruction or damage. All personal data is stored on secured computers and is encrypted wherever possible.

9. Governing Law

This privacy policy forms part of our website terms of use ( and is governed by South African law, excluding any conflict of laws provisions. All actions or proceedings relating to this privacy policy may be heard in the courts of South Africa.  You hereby irrevocably consent and submit yourself to the personal jurisdiction of these courts for all such purposes. Notwithstanding this, we retain the right to bring legal proceedings in any jurisdiction where we believe that breach of this agreement is taking place or originating.

This Privacy Policy was last updated on 19 June 2009

10. Contact Black & Decker Europe

We welcome comments about this privacy policy. If you have any questions about this privacy policy.  You may contact us by e-mailing or by writing to us at Black & Decker Europe, European Group Headquarters, 210 Bath Road, Slough, Berkshire, SL1 3YD. Any feedback will be stored at this office.